I’m heading to Austin, TX (I’m actually at 30,000 feet as I type this) for my third year at South by Southwest Interactive Conference. I’m really excited to be speaking this year for the first time. I have a book reading for Online Marketing Inside Out on Saturday, March 13 at 11:00 AM on the Day Stage. There will be a book signing immediately following at 11:20 AM in the SxSW bookstore.

I’m also excited about participating in my good friend Patrick O’Keefe’s core conversation, Shameless Self Promotion Without Looking Like an @#$%^&!.

I’m also looking forward to hanging out with good friends like Patrick O’Keefe, Jeremy Wright, Darren Rowse, Chrispian Burks, Aaron Brazell, Jason Falls, and many many more — as always. I have some new friends coming to SxSW for the first time this year… Julie Taylor and Josh Coffee. I’d also love to see you there. If you see me, come up and say hi.

I’m notoriously horrible with names (I’m the polar opposite of Chris Brogan in that regard… I think I could forget my own name)… so I apologize in advance if I don’t instantly know your name. I’m going to try really hard this year to remember everyone I meet. Call me out on it and see how I’m doing.

See you there!