About Brandon Eley

This author has not yet filled in any details.
So far Brandon Eley has created 239 blog entries.

Dealing with Damaged, Used or Worn Customer Returns

If you have an online store, it’s just a matter of time before you’ll get a return in the mail that is worn, used, damaged or in some kind of disarray. Hopefully you have a return policy in your online store… even if you do not accept returns, you should still publish your policy (if [...]

By |September 5th, 2014|E-Commerce, Order Management|Comments Off on Dealing with Damaged, Used or Worn Customer Returns

Starting an Exciting New Chapter

It’s hard to believe it’s been almost eight years since I sold my small web development company to Brant and joined Kelsey Advertising & Design. I thought I would stay at Kelsey for a year, maybe two at the most. Year after year, we have continued to work on interesting and challenging projects, for some [...]

Who Do They Think Read Errors, Anyway?

Back in 2004 Jason Fried and Matthew Linderman of 37 Signals wrote Defensive Design for the Web because there was a real epidemic spreading around the Web. Error messages were cryptic, server-generated strings of gobbledygook that didn't make any sense to the real people visiting websites, and very few large websites seemed to give any thought or planning [...]

Dear Amazon: Think of the kids!

Raising kids in a digital age is tough. How much screen time is too much? What devices have the best parental controls? Should I setup their device under my account or their own? It's confusing, frustrating, and sometimes aggravating that the most popular online services seem to ignore a HUGE future customer base: our kids. [...]

Consumers vs. Customers without Capitalism

Why is it some professions can totally disregard their customer, neglecting to provide basic customer service at a fair price, yet still stay in business (or even have a growing, thriving business)? Because, thanks to legislation or a natural monopoly, not all industries adhere to the laws of capitalism. This morning as I sat in a [...]

By |May 14th, 2014|Business & Marketing|Comments Off on Consumers vs. Customers without Capitalism