About Brandon Eley

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So far Brandon Eley has created 237 blog entries.

Who Do They Think Read Errors, Anyway?

Back in 2004 Jason Fried and Matthew Linderman of 37 Signals wrote Defensive Design for the Web because there was a real epidemic spreading around the Web. Error messages were cryptic, server-generated strings of gobbledygook that didn't make any sense to the real people visiting websites, and very few large websites seemed to give any thought or planning [...]

By |2016-11-28T15:58:17-05:00May 16th, 2014|E-Commerce, Increasing Conversions|8 Comments

Dear Amazon: Think of the kids!

Raising kids in a digital age is tough. How much screen time is too much? What devices have the best parental controls? Should I setup their device under my account or their own? It's confusing, frustrating, and sometimes aggravating that the most popular online services seem to ignore a HUGE future customer base: our kids. [...]

By |2016-11-28T15:58:17-05:00May 15th, 2014|Personal|3 Comments

Consumers vs. Customers without Capitalism

Why is it some professions can totally disregard their customer, neglecting to provide basic customer service at a fair price, yet still stay in business (or even have a growing, thriving business)? Because, thanks to legislation or a natural monopoly, not all industries adhere to the laws of capitalism. This morning as I sat in a [...]

By |2016-11-28T15:58:17-05:00May 14th, 2014|Business & Marketing|Comments Off on Consumers vs. Customers without Capitalism

The New Year is Here, Let’s Recap 2013

Well, 2013 is over. Just thinking back, it didn’t seem like a monumental year at all. I stopped speaking at lots of conferences, so my travel schedule was much lighter than in previous years. I guess it just felt like I didn’t do a lot, but looking at the list below, 2013 was full of [...]

By |2016-11-28T15:58:17-05:00January 1st, 2014|Personal|3 Comments